A Fortiori is a small investment consultancy firm. They wanted a logo that reflected their straightforward approach to investing based on results.
The logo is literally placed inside a = results sign:
Flourishing the identity is a pattern with numbers and key words, in which the logo plays a centered, instrumental, but modest, role:
Credits
In this project ABDC was responsible for the creative direction, concept and design. The materials were printed using one PMS color, by Dutch printer Steunkleuren.nl.
